Social Messaging | What is a Meta Business Account?
Meta Business Account
A Meta Business Account is the identity of your brand in the Meta ecosystem.
It can gather your Facebook pages, Instagram pages, WhatsApp Business accounts (WABAs) and ads accounts under one Meta entity, the one account is shared across your accounts on the different platforms.
By default your Meta Business Account is shared across your accounts and subaccounts, for example you can use your Meta Business Account thank is linked to your WhatsApp business account across your primary account and sub accounts in MessageMedia.