The article describes the Short trackable links feature, which shortens URLs to 22 characters for SMS messages. saving you valuable space in your SMS messages and helping you to keep costs down when sending web addresses in your messages.
Short trackable link configuration
- To confirm if this feature is enabled on your account, navigate to Extensions > Power-Ups
- Find Trackable link shortener and if there is a Manage button then the feature is enabled, if not then there will be an option to View - from there you can choose to upgrade to enable the feature.
- Once enabled on your account, you can choose to toggle the feature on and off by navigating to Settings > Numbers > Settings :
Note: This can only be managed at the parent account level and will apply across all sub accounts.
This feature can incur costs depending on your subscription, please refer to your latest signed agreement to check pricing. Shortened links are charged per link, and are in addition to the cost of the message itself.
Using short trackable links
When the feature is enabled, any time you add a link to your message content that is over 22 characters long, the message preview will show you the shortened text that will be sent:
Custom links
You can take the Short trackable links feature one step further by requesting a custom URL:
Example of a standard short URL: https://nxt.to/1234567
Example of a custom short URL: https://cloud.to/1234567
Contact our team to request custom links for your account.
Reporting on link activity
- Navigate to Messaging > SMS messaging > Campaign reports:
- Click on the name of the campaign you'd like to review.
- From the campaign dashboard, select the Link clicks tab and you'll see a list of the recipients and the number of times they've clicked on the link:
- You can export a .csv of this data by clicking on the Export view / tab button.