The Mailjet integration supports contact syncing from Mailjet to Sinch Engage. This feature has been enhanced to support additional automation triggers. This means you can build workflows that react to specific email events, helping you create smarter and more personalized ecommerce experiences. Once the Mailjet integration is connected, you can build a new automation to connect email activity to SMS, MMS, and contact group management.
Note: Mailjet only supports one external integration at a time. If your Mailjet API key is already in use you will need to disconnect the service before enabling the integration here.
Create an automation
You can create an automation in the Sinch Engage platform. To do this:
- Log in to your Sinch Engage account.
- From the left-side navigation, click on Extensions and then Integrations.
- (Optional) If you haven't already, connect your Mailjet account by clicking on the Install button, reviewing the connection information and then click the I agree button. Continue with the Mailjet set up.
- Once the Mailjet integration is connected, from the left-side navigation, click on Automations and then My Automations.
- Click the Create New Automation button.
- Configure the automation.
- Automation name: Enter a name for the automation
- Description: Enter a description for the automation
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Run automation when: Select from the triggers available e.g. An email is opened
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Set the conditions: Select the conditions for the automation e.g. Link is equal to campaignlandingpage.store.com
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Action: Select an action for the automation e.g. Send reply SMS
- Coupon code: Enter a coupon code if available
- Message content: Compose your message content for the automation
- Review details of the automation e.g. if you want to allow this automation to be triggered more than once.
- When you're ready, click Save as draft or Save & launch.
Triggers available
When a Mailjet integration is connected, you can build automations that start when:
- An email is sent
- An email is opened
- A link in an email is clicked
- An email has bounced
- An email is blocked
- An email is marked as spam
- A user unsubscribes from an email
Actions available
After a trigger occurs, you can choose from the following actions to continue the workflow:
- Add to group: Segment your audience based on email behaviour
- Remove from group: Keep your contact lists up to date
- Send reply SMS: Follow up with a text message after an email action
- Send reply MMS: Include images or rich content in your follow-up message
Conditions available
When setting up an automation, you can now add conditions to refine your workflows. Some conditions have an ecommerce focus, letting you create tailored journeys for customers based on their activity and engagement.
| Condition | Description | Initial Trigger |
| Sender email address | Conditional on a specific sender email | An email is sent An email is opened A link in an email is clicked An email has bounced An email is blocked An email is marked as spam A user unsubscribes from an email |
| Recipient email address | Conditional on a specific recipient email | An email is sent An email is opened A link in an email is clicked An email has bounced An email is blocked An email is marked as spam A user unsubscribes from an email |
| Date & time sent | Conditional on the time and date the email was sent | An email is sent An email is opened A link in an email is clicked A user unsubscribes from an email |
| Date & time received | Conditional on the time and date the email was received | An email is sent An email is opened A link in an email is clicked A user unsubscribes from an email |
| Email subject | Conditional on the title of an email | An email is sent An email is opened A link in an email is clicked An email has bounced An email is blocked An email is marked as spam A user unsubscribes from an email |
| Status of email | Conditional on the status of an email | An email is sent |
| Link | Conditional on the the URL of the link being clicked/not-clicked after a period of time | An email is opened A link in an email is clicked |
| Purchase tracking | Conditional on a purchase being made by the recipient of the email - an ecommerce integration must be enabled | An email is opened A link in an email is clicked |