Stay in the loop with Sinch SMS updates
This is where you’ll find the latest releases, features, and improvements to the Sinch SMS integration.
Follow this page to get notified when new updates are live.
Planning to update your app?
We recommend doing this at the start of the week - that way, our support team is ready to help with any questions as you go.
Current Version: 1.49
Each new release of Sinch SMS is first available for manual upgrade on the AppExchange. We then automatically roll it out to Sandbox Orgs, followed by Production Orgs.
- From 21 April 2025: Sandbox Orgs available
- From 28 April 2025: Production Orgs update
All 2025 Release Notes:
Version | 1.49
New Features
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Rebrand to Sinch SMS
Three years ago, MessageMedia joined forces with Sinch - a global leader in customer communications. This move helps us to bring even more meaningful conversations to life between businesses and their customers.Since then, you’ve seen us evolve into Sinch MessageMedia, marking the start of an exciting journey.
Now, we’re taking the next step: Mercury SMS is becoming Sinch SMS.
You may have already noticed the new name and logo in the Salesforce AppExchange. In the coming weeks, you’ll see updates within the product experience as we complete the transition.
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WhatsApp in the Message Feed
We’re excited to announce that WhatsApp messaging is now available in the Sinch SMS Message Feed (formerly Mercury SMS). This update makes it even easier to connect with your customers using a new channel — all from within Salesforce.Until now, Sinch SMS supported SMS and MMS. With the addition of WhatsApp, you can now engage with users on your preferred channel - enhancing communication and fostering strong relationships.
Key features include:
- Seamless messaging: Send and receive WhatsApp messages directly in the Sinch SMS Message Feed - just like you do with SMS and MMS.
- Quick replies: Respond effortlessly to WhatsApp messages to ensure timely and meaningful conversations.
- Message Initiation: Start new WhatsApp conversations directly from the Message Feed.
- Template Integration: Sync pre-approved templates from the Sinch platform straight into your Salesforce organisation.
Note: You’ll need a WhatsApp Business account and access to the Sinch platform to use this feature.
FAQs
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How do I setup and start using WhatsApp in my Salesforce organisation?
See our support article about How to connect WhatsApp to your Hub account and WhatsApp in the Message Feed. -
How does WhatsApp messaging work?
See Meta's support article about Messages in the WhatsApp Business Platform. -
How can I send WhatsApp messages to a list or report?
This feature isn't currently available in Sinch SMS yet. If this interests you, please contact your account manager to share your use case and help us shape our roadmap. -
Can I send WhatsApp messages with Flows?
This feature isn't currently available in Sinch SMS yet. If this interests you, please contact your account manager to share your use case and help us shape our roadmap.
Bug Fixes & Small Tweaks
- Prevent empty message being inserted.
- In line with updates to Salesforce Platform API services, we have increased API version of components to 57 (see Salesforce).
- Keep media attachment while switching Account.
- Now support functionality to update opt out for Person Account.